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A Family Business Created To Challenge The Standard Of Business Excellence...

Increased Sales. Positive reviews. Endless Referrals.

At Applied Excellence we wholeheartedly believe that culture plays the biggest role in every business, creating an environment of trust for every customer is vital. People want to do business with those they know, like and trust and we teach how to obtain that. 

Our training content is backed by over 25 years of application based research and the award-winning Go-Giver strategy that focuses on consistently reinforcing client-centered culture to positively influence and raise the standard of excellence. We are the only certified learning and development company in Southern California certified to teach this strategy.  

Designed to ensure the highest level of communication and emotional connection with buyers who have become increasingly smart in our highly connected and knowledgeable world. Specific focus is given to, not just intellectually knowing and owning the techniques and strategies, but developing the skill in how to apply them. 

Corporate Team Training
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We do it all.

In person workshops, online programs, seminars, and partnerships to get your team selling more and fast. 

Short Seminars 


End of Quarter

End of Year

Beginning of Year

In-Person workshops

Full Day

Half Da

Multi Day

Flexible Training

It's all about you and your goals for your dealership. All of our training is flexible depending on your needs. 

Online Programs

Choose from our basic online program or advanced fully in depth platform. 

Trainer Partnership

100% fully immersive program including, initial discovery, field accompaniment, Roleplay, surveys, feedback, etc.  

Motivation Inspired

Sometimes all your team needs is a motivation boost, they know all their sales skills but need a boost in participation, teamwork, energy or resilience. 

Lunch & Lean


Set up a phone or in person appointment today. Ask about how to get a free ...


Phone: 858.662.1026

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Our Expertise

Establishing Trust

Selling Value


Sales Cycle Personality

The Actual Presentation

The Actual Presentation

Effective Questioning Skills

The Law of Numbers

The Power of Objections

Sensory System Dialogue


Strategic Questioning

Elevating Value

Selling Results

Differentiating Criteria

Profile Of A Presentation

Tagalong Questioning Technique

Body Language

Authentic Influence

The Pre-Presentation

Client Connection

Building Rapport

Reflective Technique

New Business Development

Closing the Sale

Time Management


Making Appointments


Sales Revenue Targets

How to be Efficient

Thinking About It?

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